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BuKePrinting >> process >> 如何提升廣告設計的魅力

如何提升廣告設計的魅力

From:Buke printing factory of China | Author:China Bukeprinting factorybook0755 | Published time: 2020-09-09 | 395 Views | Share:
空白雖沒有什麽特別的意義,但卻能使人感動,給人心理上歡喜和上足,這正是廣告設計中空白的魅力。

如何提升廣告設計的魅力

空白雖沒有什麽特別的意義,但卻能使人感動,給人心理上歡喜和上足,這正是廣告設計中空白的魅力。


美並不需要理由,感覺到的才是最重要的,空白的獨特魅力在於點、線、面的巧妙配置,空白的合理支配。


一片美函空白是最令人感覺舒適平靜的一份釋懷,空白能給大眾一個開闊的視野,讓大有感受和喘息的空間,面中恰到好處的留白能夠無形地誘發人們的想象力。


在計中大膽的留白,可以顯示人們獨有的個性與尊嚴,凸顯一份典雅與高貴,給人帶來心理上的愉快與輕松。《琵琶行》中“此時無聲勝有聲”的詩句,贊美了空白在文學藝術創作中給讀者帶來的無限遐想。


可見空白具有無窮的創造力,引導人們去聯想、去思考,讓人們停留在“空白”所創造的意境之中。如“ ThinkSmal畫面中一輛小甲殼蟲汽車漂流在白色的汪洋之上,這種意象的表達遠遠超出文字或多層畫面所能表達的效果。

如何提升廣告設計的魅力
如何提升廣告設計的魅力

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