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BuKePrinting >> process >> 印刷廠與廣告商之間關於印刷顏色不一致的糾纏如何解決

印刷廠與廣告商之間關於印刷顏色不一致的糾纏如何解決

From:Buke printing factory of China | Author:China Bukeprinting factorybook0755 | Published time: 2020-10-03 | 542 Views | Share:
​其實,問題還是出在設計環節,因為噴墨打印機可以打印的色域比四色印刷品寬,因此彩噴色彩經常看上去比最終印刷品更鮮艷或者飽和度更大。

印刷廠與廣告商之間關於印刷顏色不一致的糾纏如何解決

印刷廠與廣告商之間老是糾纏廣告印刷品顏色不一致問題。例如:廣告公司幫廣告客戶設計了很好的廣告設計稿,採用彩色打印機輸出告樣張,廣告客戶也認可了,並簽字同意在報紙上刊登廣告,等到報紙印刷出來後,發現報紙上顏色與彩噴稿顏色差別很大,認為報紙印刷顏色不能匹配他們帶來的打樣稿,拒付廣告費。

其實,問題還是出在設計環節,因為噴墨打印機可以打印的色域比四色印刷品寬,因此彩噴色彩經常看上去比最終印刷品更鮮艷或者飽和度更大。

解決這一問題的最終辦法是引進顏色管理技術,從而實現輸入、顯示、輸出設備的顏色一致性。

印刷廠與廣告商之間關於印刷顏色不一致的糾纏如何解決
印刷廠與廣告商之間關於印刷顏色不一致的糾纏如何解決


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